The Importance Of Quality Website Content

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With over 8 billion websites on the internet you have a lot of competition to get your website seen. Or do you? If you have spent any amount of time surfing around online you have quickly realized that there is a lot of terrible websites out there. That is good news for you if you are a quality conscious website owner. In this article we will talk about the importance of quality website content and adding quality website content.


When someone first arrives at your website they immediately form an opinion of it. You have a small window of opportunity to capture their attention. Although some of this is a design issue the content of your website makes a big difference as well. If you have a good body of web pages for them to read you stand a better chance of them staying around for awhile.

What is say and how you say it is an important aspect of quality content. This means no spelling errors, short sentences that make sense, and content that solves a problem or answers a question. If you are not a good writer consider taking a writing course. Most web pages provide content in the form of an article that is 400 to 500 words long.

This is not a long article, but it does give you a chance to add useful content to your website if you do it right. If you just do not think you can write well, then hire it out. This is your website and your business. On the internet, a quality website has quality content and you do not want to cut corners here if you expect to pass by your competition.

In your content you have a chance to sell a little bit as well. You want to work into your website content links to sales pages for products you sell. You do not want your content to be a bunch of sales letters, but you do want to add content that mixes in information with sales. After all one of your goals with your website is to make money.

You would think that words matter when you are adding content and they do. Search engines can not read graphic. They only read words. For this reason you want your new website content to target specific keywords and keyword phrases. Build each new web page around a targeted keyword. Write 400 to 500 words around that phrase and then move onto the next one. Websites like Wordtracker.com can quickly provide you a list of hundreds of keyword phrases your visitors are searching for.

If you think quality first and quantity second you can build a website that provides your visitors a satisfying experience and have them coming back to see what new content you have added over and over.




Michael Moshkovich is a web developer and internet marketer who has written over 50 articles on SEO, shopping cart software and PPC marketing.To find out more information about WebCart visit http://www.webcart.net. For eCommerce marketing tips visit the WebCart Blog