If you need advertising for your business but don't know where to find it at an affordable rate, you may be able to do it yourself. Here are some tips on how to have quality business advertising for your company and save money.
You hear all the time about free advertising on the Internet. The reason for this is many people who own their own Internet business do not have a lot of money to promote. However, you should let that stop you from letting people know about your website.
Whether you do paid advertising, or free or nearly free advertising, it is important that you get visitors coming to your site in as many different ways as possible. This will take some time to get set up, but any serious business person can do it.
1. Pay Per Click Advertising- This is still the fastest way to drive traffic to your website. You can have a campaign set up and literally be on page 1 of a major search engine like Google in a matter of minutes.
The downside to pay per click advertising is it can get expensive. If you do not know what you're doing, you can quickly lose a lot of money. For this reason, you do not want to do pay per click advertising until you're confident that you understand how it works.
2. Article Marketing- Writing and submitting articles has always been a great way to drive traffic to your website. This is a method that doesn't cost you much except for some of your time.
For article marketing to be effective, you must be able to write a quality article and include a resource box that would encourage someone to visit your website.
The downside to article marketing is many people do not know how to write. Even if they do have an article that is worthy of being put on the Internet they do not know how to submit it properly to the correct article directories.
For this reason, using a submission service, and hiring a ghost writer can be an option worth exploring for some Internet business owners.
3. Blogging and Social Bookmarking- Setting up your own WordPress blog, and adding a plug-in to quickly social bookmark your post to the top social directories is extremely important to do.
Even websites starting from scratch can quickly be getting several hundred visitors a day to their website if they will post consistently and social bookmark their posts.
This is what I would consider to be the top three business advertising methods on the Internet today. There are many other ways to promote your business, and eventually you will want to include those as well. For now just master and kick into high gear these top three and watch your traffic and your profits increase.
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